About me
About me
Marketing Specialist
aDvens Italia, Rome, april 2025 - present
aDvens is a French multinational B2B cybersecurity company.
I joined aDvens shortly after the Italian branch opened. My role involved studying the Italian market alongside the sales team, adapting the French strategy, and working on multichannel campaigns, events, and webinars to build brand awareness where none existed before.
Through this experience, I realized how important it is to have a clear strategy in mind: decisions are sometimes made based on intuition, but they must always be backed by data.
Marketing Specialist
aDvens Italia, Rome
april 2025 - now
aDvens is a French multinational B2B cybersecurity company.
I joined aDvens shortly after the Italian branch opened. My role involved studying the Italian market alongside the sales team, adapting the French strategy, and working on multichannel campaigns, events, and webinars to build brand awareness where none existed before.
Through this experience, I realized how important it is to have a clear strategy in mind: decisions are sometimes made based on intuition, but they must always be backed by data.
Marketing Specialist
aDvens, Rome, april 2025 - present
aDvens is a French multinational B2B cybersecurity company.
I joined aDvens shortly after the Italian branch opened. My role involved studying the Italian market alongside the sales team, adapting the French strategy, and working on multichannel campaigns, events, and webinars to build brand awareness where none existed before.
Through this experience, I realized how important it is to have a clear strategy in mind: decisions are sometimes made based on intuition, but they must always be backed by data.
International Manager
JE Italy, october 2025 - present
I am member of the Board of Directors of the Italian Confederation of Junior Enterprises, coordinating a team of about 100 people from all over Italy.
I did this alongside my full-time job: evening meetings, calls with foreign confederations, and representing the movement in institutional settings and at events were my “second job” of the day.
This experience taught me that learning by doing is the only way to improve.
International Manager
JE Italy, october 2025 - now
I am member of the Board of Directors of the Italian Confederation of Junior Enterprises, coordinating a team of about 100 people from all over Italy.
I did this alongside my full-time job: evening meetings, calls with foreign confederations, and representing the movement in institutional settings and at events were my “second job” of the day.
This experience taught me that learning by doing is the only way to improve.
International Manager
JE Italy, october 2025 - present
I am member of the Board of Directors of the Italian Confederation of Junior Enterprises, coordinating a team of about 100 people from all over Italy.
I did this alongside my full-time job: evening meetings, calls with foreign confederations, and representing the movement in institutional settings and at events were my “second job” of the day.
This experience taught me that learning by doing is the only way to improve.
MSc in Marketing & Digital Communication
Università LUMSA, Rome, 2023 - 2025
Over the course of two years, I learned how to build a narrative, how multichannel campaigns work, and how to determine whether a strategy is truly effective.
My thesis, “Beyond the Product: Brand Loyalty and Perceived Value in the Apple Case,” stemmed from a question that still lingers with me today: What causes a brand to stop selling products and start selling an identity that people choose to belong to?
During my master’s program, I began my journey with Junior Enterprises, joining the LUMSA JE, where I coordinated a team of 15 people, managed campaigns, handled social media projects, and created websites for clients.
MSc in Marketing & Digital Communication
Università LUMSA,
Rome 2023 - 2025
Over the course of two years, I learned how to build a narrative, how multichannel campaigns work, and how to determine whether a strategy is truly effective.
My thesis, “Beyond the Product: Brand Loyalty and Perceived Value in the Apple Case,” stemmed from a question that still lingers with me today: What causes a brand to stop selling products and start selling an identity that people choose to belong to?
During my master’s program, I began my journey with Junior Enterprises, joining the LUMSA JE, where I coordinated a team of 15 people, managed campaigns, handled social media projects, and created websites for clients.
MSc in Marketing & Digital Communication
Università LUMSA, Rome, 2023 - 2025
Over the course of two years, I learned how to build a narrative, how multichannel campaigns work, and how to determine whether a strategy is truly effective.
My thesis, “Beyond the Product: Brand Loyalty and Perceived Value in the Apple Case,” stemmed from a question that still lingers with me today: What causes a brand to stop selling products and start selling an identity that people choose to belong to?
During my master’s program, I began my journey with Junior Enterprises, joining the LUMSA JE, where I coordinated a team of 15 people, managed campaigns, handled social media projects, and created websites for clients.
BSc in Applied Foreign Languages
Université de Strasbourg, Strasbourg, 2020 - 2023
A three-year program completed entirely in France.
The curriculum was deliberately interdisciplinary: economics, marketing, computer science, and applied linguistics were studied together, without the clear separation between subjects that is often found in Italy. The goal was to understand global markets and communication not as standalone disciplines, but as tools for interpreting complex intercultural contexts.
In addition, I completed a 6-month internship in Luxembourg at the headquarters of Cebi, an automotive company, where I worked alongside the manager to redefine the company’s vision and mission, helping to strengthen the brand identity and both internal and external communications.
BSc in Applied Foreign Languages
Université de Strasbourg,
Strasbourg, 2020 - 2023
A three-year program completed entirely in France.
The curriculum was deliberately interdisciplinary: economics, marketing, computer science, and applied linguistics were studied together, without the clear separation between subjects that is often found in Italy. The goal was to understand global markets and communication not as standalone disciplines, but as tools for interpreting complex intercultural contexts.
In addition, I completed a 6-month internship in Luxembourg at the headquarters of Cebi, an automotive company, where I worked alongside the manager to redefine the company’s vision and mission, helping to strengthen the brand identity and both internal and external communications.
BSc in Applied Foreign Languages
Université de Strasbourg, Strasbourg
2020 - 2023
A three-year program completed entirely in France.
The curriculum was deliberately interdisciplinary: economics, marketing, computer science, and applied linguistics were studied together, without the clear separation between subjects that is often found in Italy. The goal was to understand global markets and communication not as standalone disciplines, but as tools for interpreting complex intercultural contexts.
In addition, I completed a 6-month internship in Luxembourg at the headquarters of Cebi, an automotive company, where I worked alongside the manager to redefine the company’s vision and mission, helping to strengthen the brand identity and both internal and external communications.
International Baccalaureate (IB)
Colegio San Francisco de Paula, Seville, 2018 -2020
I attended a science-focused high school in Teramo, Abruzzo—my hometown—and then decided to spend a fourth year studying abroad. At age 16, I moved to Seville to live with a host family consisting of two Andalusian grandparents, and what was supposed to be just one year turned into a full course of study, leading all the way to graduation.
There, I earned the IB, the International Baccalaureate: an internationally recognized diploma designed for students who move between different educational systems and countries.
My educational path was bilingual, in English and Spanish, with significant exposure to international and multicultural contexts.
International Baccalaureate (IB)
Colegio San Francisco de
Paula, Seville, 2018 - 2020
I attended a science-focused high school in Teramo, Abruzzo—my hometown—and then decided to spend a fourth year studying abroad. At age 16, I moved to Seville to live with a host family consisting of two Andalusian grandparents, and what was supposed to be just one year turned into a full course of study, leading all the way to graduation.
There, I earned the IB, the International Baccalaureate: an internationally recognized diploma designed for students who move between different educational systems and countries.
My educational path was bilingual, in English and Spanish, with significant exposure to international and multicultural contexts.
International Baccalaureate (IB)
Colegio San Francisco de Paula,
Seville, 2018 -2020
I attended a science-focused high school in Teramo, Abruzzo—my hometown—and then decided to spend a fourth year studying abroad. At age 16, I moved to Seville to live with a host family consisting of two Andalusian grandparents, and what was supposed to be just one year turned into a full course of study, leading all the way to graduation.
There, I earned the IB, the International Baccalaureate: an internationally recognized diploma designed for students who move between different educational systems and countries.
My educational path was bilingual, in English and Spanish, with significant exposure to international and multicultural contexts.
